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If you’re a business, entrepreneur, event organiser or PR agency, you’re probably wondering how to choose an amazing corporate photographer?
It may seem like there’s no happy medium – either the big corporate photographers charge prices only big corporations can pay or the more reasonably priced photographers make you wonder why they’re so much cheaper.
Let’s take at some considerations that will help you know how to choose an amazing corporate photographer – and at the right price!
Experience
Perhaps the most important consideration in choosing a corporate photographer is to ensure they have the right fit of experience. Not only just in photographing conferences and corporate events but in the mixture of styles needing to catch – and keep – people’s attention and showcase in the best light.
Sometimes a journalistic style is needed, in other cases, you may prefer a more formal or corporate feel, but an amazing corporate photographer will have gained extensive experience and be able to show you this by their portfolio.
Pricing
Pricing of corporate photography can range from extremely expensive to relatively cheap – perhaps too cheap – and it’s often difficult to ascertain the correct pricing level.
Look for a corporate photographer such as The Photo Team that offers a competitive pricing approach, which will balance quality and experience along with a reasonable price.
Individuality
Your business is unique – so why risk choosing a corporate photographer that is ‘set in their ways’, rather than one that will work with you to deliver the photography you want – rather than what they want to do?
Event and corporate photography may seem very staid and routine, but with the advances in cameras and software, more daring and individual photosets are being produced these days with more creativity and style than ever before.
You need to know that your proposed corporate photographer will offer suggestions and styles to ultimately suit you, but will also work with you to balance their expertise to your artistic requirements.
Quality of Service
Many corporate photographers tend to view each project as a job, rather than an opportunity to build a relationship that may bring repeat business or even referrals.
Look for a corporate photographer that will ‘go the extra mile’ to deliver the highest standards of service, just as fast delivery and submission of photographs.
Conclusion: How to Choose an amazing corporate photographer
Once you’ve considered a few options for corporate photographers by assessing them on the above criteria, you should have a ‘feel’ for the right fit for your needs.
This instinct is generally true and correct – the most amazing corporate photographer is likely the one you feel the biggest affinity towards, and these instincts will serve you well.
For example, when you’re discussing individual requirements and styles, you may feel one corporate photographer is too ‘set in their ways’, and so you will likely feel less inclined to use them.
Likewise, when you’re discussing price, the corporate photographer who is willing to offer a customised quote on exactly what you need – rather than stick to a set package – is bound to be more attractive to you.