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In the brochure printing industry, a saddle stitch brochure refers to a popular brochure binding method wherein the folded sheets of the brochure are gathered together and then stapled through the fold line with wire staples. Unlike the wiro bound brochures which have a metal coil running through them – the staple in these brochures pass through the folded crease on the outside of the brochure and are then clinched in between the centre most pages. Since a saddle stitch brochure is not very large in size, two staples are most commonly used for the stapling, and on the off chance the size of the brochure is larger than that, more staples are added along its spine. To learn more about the brochure and why it is so popular, let us first look at some basic things like
Why is it called a Saddle Stitch Brochure?
Even though saddle stitch may seem like a weird name for a brochure which has a wire staple through a sheet of paper, it gets its name from the fact that the collated sheets are draped over a saddle-like apparatus, during the stitching or stapling process hence the name saddle stitch brochure.
What are the minimum and the maximum number of pages that can be a saddle-stitched?
By its very nature and definition, the saddle stitch brochure requires the number of pages to be in multiples of four. This means that the minimum size of the brochure is either 4 pages, 8 pages and so on, which is created from two folded sheets nested together. The maximum number of pages here is largely dependent on the thickness of the paper that is used to create the brochure. Too much of bulk is not ideal since the saddle stitch can only accommodate that said number of sheets.
When you have too many sheets the book will not lie flat, in fact, it will spring open. This happens in the case of brochures way too often because of its small physical size. For brochures that are on the higher end when it comes to the number of pages (let’s say if the paper is really thin, about 64 pages can be accommodated and the saddle stitch brochure will still lie flat), if the number of paper exceeds what the brochure ca accommodate then in such a scenario other methods like wiro bound brochures is recommended for usage.
What are the main benefits of a Saddle Stitch Brochure?
- The turn around time for creating a saddle stitch brochure is quite less, hence for times when you’re looking for last-minute brochure printing, this kind of brochure comes very handy.
- Saddle stitch is synonymous with cheap brochure printing hence it’s extremely cost-effective, just in case you or your company is looking at budgetary constraints.
- It can be used for long as well as short production runs.
- Saddle Stitch brochures are perfect for use when it comes to lower page counts.
- It creates room for customisation in terms one size, ranging from a pocket-sized brochure to literally the atlas a saddle stitch brochure is quite flexible.
- A saddle stitch brochure offers ease of design wherein it can accommodate graphics, text and artwork or images that can span across adjacent pages, which makes it a designer’s haven to unleash creativity that is not bound by panels like in other brochures such as wiro bound brochures.
- Apart from being cheap brochure printing option it also adds minimal weight, hence it is particularly good for printing brochures that need to be mailed.
Thus once can see that its the myriad benefits that a saddle stitch brochure offers, that has made it so popular as a brochure printing option in the industry. With its flexible design and cheap printing cost, it makes for a fantastic cost effective option that work well for your branding and marketing. As we all know, brochures are a fantastic way of making an impression and getting your word across – be it products or services, a brochure can be extremely informative in that aspect and serve as a fantastic marketing option. With saddle stitch being a cheap brochure printing option you can maximise your revenue with minimum investment in the marketing end.